A naturally talented basketball player, Noah Cruise is determined to become a doctor using his basketball scholarship to UCLA pre-med, rather than succumb to the lure of former sports agent Vaughn and go for the NBA. His best friend, the buddy that took the fall for him and did the time for an assault charge, Tech, also an outstanding basketball player, has less lofty ambitions: he wants to get his GED and win an underground street ball game against his arrogant rival, Jewelz. Their lives change drastically when they both fall in love with two local girls, Vanessa Lilly and Eboni Jackson, and take fateful trip out to L.A. together.


Domestic (100%)
Summary Details
DistributorSony Pictures Entertainment (SPE)
See full company information
1,023 theaters
Running Time1 hr 35 min
GenresAction Sport
In Release122 days/17 weeks
Widest Release1,023 theaters
DateDOW RankDaily %± YD %± LW TheatersAvgTo DateDay
Sep 1, 2006Friday9$1,187,505--1,023$1,160$1,187,5051
Sep 2, 2006Saturday11$1,605,132+35.2%-1,023$1,569$2,792,6372
Sep 3, 2006Sunday14$974,930-39.3%-1,023$953$3,767,5673
Sep 4, 2006
Labor Day
Sep 5, 2006Tuesday15$128,360-79.8%-1,023$125$4,530,4835
Sep 6, 2006Wednesday15$96,960-24.5%-1,023$94$4,627,4436
Sep 7, 2006Thursday15$82,569-14.8%-1,023$80$4,710,0127
Sep 8, 2006Friday16$339,001+310.6%-71.5%1,023$331$5,049,0138
Sep 9, 2006Saturday16$676,551+99.6%-57.9%1,023$661$5,725,5649
Sep 10, 2006Sunday17$298,560-55.9%-69.4%1,023$291$6,024,12410
Sep 11, 2006Monday17$60,336-79.8%-90.5%1,023$58$6,084,46011
Sep 12, 2006Tuesday17$63,655+5.5%-50.4%1,023$62$6,148,11512
Sep 13, 2006Wednesday17$54,677-14.1%-43.6%1,023$53$6,202,79213
Sep 14, 2006Thursday19$53,618-1.9%-35.1%1,023$52$6,256,41014
Sep 15, 2006Friday22$117,025+118.3%-65.5%616$189$6,373,43515
Sep 16, 2006Saturday20$251,607+115%-62.8%616$408$6,625,04216
Sep 17, 2006Sunday23$102,932-59.1%-65.5%616$167$6,727,97417
Sep 18, 2006Monday24$20,625-80%-65.8%616$33$6,748,59918
Sep 19, 2006Tuesday23$21,856+6%-65.7%616$35$6,770,45519
Sep 20, 2006Wednesday25$17,963-17.8%-67.1%616$29$6,788,41820
Sep 21, 2006Thursday25$20,682+15.1%-61.4%616$33$6,809,10021
Sep 22, 2006Friday28$51,899+150.9%-55.7%252$205$6,860,99922
Sep 23, 2006Saturday27$106,448+105.1%-57.7%252$422$6,967,44723
Sep 24, 2006Sunday31$42,221-60.3%-59%252$167$7,009,66824