Disney's 'Aladdin' Soars Over Memorial Day Weekend at the Box Office
by Brad Brevet
May 26, 2019
Disney's Aladdin topped the weekend with an impressive debut, delivering over $85 million for the three-day and is expected to top $100 million for the four-day, Memorial Day holiday weekend. Meanwhile, fellow newcomers Brightburn and Booksmart finished more in line with studio expectations than Mojo's aggressive pre-weekend forecast and Avengers: Endgame will become only the second film ever to top $800 million at the domestic box office by the end of the long holiday weekend.
With an estimated $86.1 million, Disney's Aladdin topped the Memorial Day three-day weekend box office, besting the three-day opening for the studio's Solo: A Star Wars Story last year. For Disney this is something of a big win considering the studio's live action properties, outside of the Marvel Universe, have struggled for some time now. Disney anticipates the reportedly $180+ million production will top $105 million for the four-day weekend, though others expect that total to go even higher, targeting a four-day debut over $110 million, which would be enough to make it one of the top five Memorial Day opening of all-time. Aladdin received an "A" CinemaScore from opening day audiences while playing to a crowd that was 54% female with 54% of the audience coming in aged 25 or older.
Internationally, Aladdin debuted in every major market except for Japan, where the film will open on June 7, and delivered an estimated $121 million for a global debut topping $207 million for the three-day weekend. The film's top market this weekend was China where it opened with $18.7 million followed by Mexico ($9.2m), UK ($8.4m), Italy ($6.6m), Korea ($6.5m), Russia ($6.4m), Australia ($5.4m), Indonesia ($4.9m), Spain ($4.8m), Brazil ($4.6m), France ($3.8m), Germany ($3.6m) and Philippines ($3.4m).
In second place is Lionsgate's release of John Wick: Chapter 3 - Parabellum with an estimated $24.35 million for the three-day, pushing the film over $100 million after ten days in release. Wick 3 is expected to add another $6+ million on Monday, which would push the film's four-day weekend over $30 million for a domestic cume topping $107 million. With this weekend's performance, Wick 3 is already the highest grossing film in the franchise, which makes it no wonder Lionsgate has already dated John Wick: Chapter 4 for May 2021. In fact, if you check out our latest showdown, the third Wick film is keeping pace with the likes of Mission: Impossible - Rogue Nation and Jason Bourne at the same point in each respective film's release, further exemplifying the character's box office might.
Internationally, Wick added an estimated $24.8 million from 74 markets this weekend, pushing the international cume to $74.4 million for a worldwide cume topping $175 million. This weekend's new releases included Germany ($3.5m) and France ($2.2m) with Spain and Norway set to open next weekend as the final major markets where the film has yet to debut.
Disney's success this weekend continues in third place where we find Avengers: Endgame, which added another $16.8 million over the three-day and is expected to deliver $22 million for the four-day holiday weekend. The performance will be enough to give the film over $800 million domestically, joining Star Wars: The Force Awakens as the only two domestic releases to ever top $800 million at the domestic box office.
Internationally, Endgame added $15.3 million this weekend from 54 markets for an international total that now stands at $1.879 billion for a global cume totaling $2.677 billion. For those keeping watch, this puts Endgame approximately $111 million behind Avatar on the all-time worldwide grosses chart.
Warner Bros. landed in fourth position for the weekend with Detective Pikachu bringing in an estimated $13.3 million for the three-day weekend, pushing the film's domestic gross over $116 million as it enters its third week in release. Expectation is for the picture to deliver around $17.5 million for the four-day weekend for a domestic gross topping $120 million. Internationally, the film added an estimated $24.3 million this weekend in 72 markets for an overseas cume totaling over $236 million for a worldwide gross just shy of $353 million.
Rounding out the top five is the second of the weekend's three new wide releases in Sony's release of Screen Gems's Brightburn. The R-rated superhero feature delivered an estimated $7.5 million for the three-day weekend, which is just a touch below the studio's $8 million expectation. The pic, which was made on a reported $6 million budget, is expected to deliver $9 million for the four-day weekend. The film received a "C+" CinemaScore from opening weekend audiences while playing to a weekend crowd that was 58% male and 64% of the overall audience was aged 25 or older.
Internationally, Brightburn brought in $4.5 million from 50 markets this weekend for an international cume totaling $7.8 million. Russia led all markets with $775k, followed by South Korea ($550k) and Spain ($505k). Upcoming major market releases include the UK (Jun 19), Germany (Jun 20) and France (Jun 26).
Just outside the top five is UA Releasing's release of Annapurna's Booksmart, which delivered an estimated $6.5 million over the three-day, which is in line with the studio's expectations. Booksmart entered the weekend as the best reviewed film of the three new wide releases and received a "B+" CinemaScore from opening day audiences. As for that audience, 61% of the opening weekend crowd was female while 79% were under the age of 35.
In limited release, Greenwich's Echo in the Canyon debuted in two theaters with $103,716 for a chart-topping $51,858 per theater average; Fox International's India's Most Wanted delivered $100,000 from 110 locations ($909 PTA); Bleecker's The Tomorrow Man debuted with $19,327 from four theaters ($4,832 PTA); Oscilloscope's The Proposal delivered $12,100 from one location; Ciesla's The Spy Behind Home Plate opened in one theater with $10,250; and PBS's Woodstock: Three Days that Defined a Generation opened in two locations with $8,150.
Next weekend will see Warner Bros. going big with Godzilla: King of the Monsters debuting in over 4,100 locations, Universal will fight for a similar audience with Ma opening in 2,750 locations while Paramount delivers some counter-programming in the form of Rocketman, which will launch in 3,500 theaters after debuting in the UK this past week with $6.4 million.
You can check out this weekend's three-day estimated results right here and we'll have four-day estimates tomorrow morning followed by complete weekend actuals on Tuesday afternoon.
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