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'Wreck-It Ralph' & 'Creed' Sequels Headed Toward Big Thanksgiving Debuts

by Brad Brevet
 

 
November 20, 2018

SATURDAY AM UPDATE: Friday estimates still show Disney's Ralph Breaks the Internet playing strong, though full five-day estimates are coming down a bit. The animated film brought in an estimated $21.7 million on Friday and is now looking at a five-day performance around $84 million. A performance of that size would still be enough for the second largest five-day Thanksgiving opening ever, topping Moana's $82 million from 2016.

In second, MGM's Creed II brought in an estimated $14.1 million on Friday and is now looking at a five-day performance around $55+ million. While well behind Ralph, this does mean Creed II will help slightly break up Disney's dominance of the Thanksgiving frame on the all-time charts by adding a second, non-Disney film to the top ten.

Lionsgate's release of Summit's Robin Hood is performing as expected, adding $3.46 million on Friday and now looking at a five-day performance around $14-15 million.

Universal's Green Book expanded on Wednesday into 1,063 locations (+1,038) and brought in an estimated $2.05 million on Friday and is now looking at a five-day performance over $7 million.

You can check out all of the Friday estimates right here and we'll be back tomorrow morning with a complete look at the weekend.

FRIDAY AM UPDATE: Following the Thanksgiving weekend we're starting to get a clearer picture as to how the holiday weekend will shape out. Disney's Ralph Breaks the Internet brought in an estimated $10.3 million on Thursday bringing its two-day total to $28.8 million. Depending on where you look, estimates for the five-day holiday now range anywhere from $86-96 million, which means the difference between a record-breaking performance or runner-up. Either way, it's a great start for the animated sequel.

Also looking at a great start is MGM's Creed II, which brought in an estimated $8.9 million on Thursday for a two-day domestic cume that now totals $20.5 million. The film is adding a few more theaters starting today with industry estimates in the range of a massive $62-67 million for the five-day.

Lionsgate's release of Summit's Robin Hood brought in $1.9 million on Thursday and is now looking at a five-day start anywhere from $14-16 million.

Universal's Green Book expanded into 1,063 locations on Wednesday and added an estimated $1 million on Thursday. The film is now looking at a five-day performance around $7 million.

We'll take a closer look at things tomorrow morning once Friday estimates come in. For now you can check out our weekend preview below.

WEDNESDAY PM UPDATE: Early estimates are coming in and Disney's Ralph Breaks the Internet is also looking to possibly break some records as an $18 million Wednesday is in sight and potential for a $94+ million five-day performance, which would break the previous record set by Disney's Frozen at $93.59 million.

At the same time, MGM's Creed II is looking at a possible $60+ million debut after matinees point to a $11.5 million Wednesday.

WB's Fantastic Beasts: The Crimes of Grindelwald is performing mostly as expected, pushing toward a $41+ million five-day while Universal's The Grinch is out-performing Mojo's forecast and looking like it will be a close fourth with $40 million over the long holiday frame.

Rounding out the top five, Fox's Bohemian Rhapsody is shooting for a five-day near $19 million.

Outside the top five, Lionsgate and Summit's Robin Hood is looking at a Wednesday gross around $3.2 million, which includes $1.2 million in Monday and Tuesday preview grosses, and a five-day performance in the vicinity of $17-18 million.

Universal's expansion of Green Book is looking at a Wednesday gross just shy of $1 million and a five-day performance around $6-7 million.

WEDNESDAY AM UPDATE: Last night was big for both Disney's Ralph Breaks the Internet and MGM's Creed II, both of which delivered strong results from Tuesday night previews.

First off, Ralph Breaks the Internet scored $3.8 million in Tuesday evening previews, outperforming recent Thanksgiving weekend champs Coco ($2.3m) and Moana ($2.6m). Those two films were both new IPs, which could play a role in how Ralph performs overall this weekend, but a performance over $70 million for the five-day weekend would seem more than likely at this point, if not higher.

Creed II wasn't too far behind, ringing up $3.7 million from Tuesday previews, which is more than double the $1.4 million the first film brought in before going on to open with $42.1 million in its first five days over the same weekend three years ago.

Lastly, Lionsgate's release of Summit's Robin Hood brought in $800k last night to go along with $400k from paid Monday night previews for a $1.2 million early start, all of which will be rolled into Wednesday's overall gross. To compare to the comp we used in our preview below, Fox's Assassin's Creed delivered $1.35 million in Tuesday night previews ahead of a $17.7 million five-day start.

We'll take a look at Wednesday estimates tomorrow morning followed by continued updates throughout the week. For now you can check out our weekend preview below.

WEEKEND PREVIEW: As the month rolls on, the yearly box office will receive a generous boost from this long, holiday weekend. The five-day Thanksgiving frame will see Disney debut the animated sequel Ralph Breaks the Internet, MGM will come out punching with Creed II and Lionsgate's release of Robin Hood will hope to steal some of the leftover loot. Additionally, carryover films such as Fantastic Beasts: The Crimes of Grindelwald and The Grinch will add their own contributions to the bottom line.

At the top of the box office, look for Disney Animation's Ralph Breaks the Internet to give the studio the Thanksgiving crown for the third year in a row. Last year Coco delivered a $72.9 million five-day opening while the year before that Moana brought in a massive $82 million, the second largest five-day Thanksgiving opening of all-time. In fact, Disney owns ten of the top eleven five-day Thanksgiving openings and Ralph will be looking at its own spot on the list, challenging for a spot in the overall top five.

Debuting in 4,014 theaters, Ralph Breaks the Internet is already the widest Thanksgiving opener of all-time and a look at IMDb page views over the two weeks leading up to release shows it been pacing very similarly to Coco while actually outpacing Moana. Online ticket retailer Fandango.com also reports they are seeing similar trends with the film outpacing the original Wreck-It Ralph as well as both Moana and Coco at the same point in the Fandango sales cycle. More good news comes in the way of reviews, which are on par with the first film as it currently holds a 72 rating on Metacritic and a healthy 92% on RottenTomatoes.

Disney is currently anticipating a five-day debut in the high-$60 millions while we're looking for something a bit higher, right around $71.8 million for the five-day. The main thing keeping us from going any higher is the question of audience allegiance to the Ralph franchise (the last installment was six years ago) as well as the overall competition, including Illumination's The Grinch, the one-week-old release of Fantastic Beasts: The Crimes of Grindelwald and even Creed II for that matter, which looks to do big numbers of its own.

Internationally, Ralph opens day-and-date with North America in a handful of international markets including Russia (Nov 22) and China and Mexico on November 23. Releases in the UK and Spain begin the following week with an extended rollout to follow, with debuts through February.

In the runner-up position, look for an explosive debut for MGM's Creed II. Early industry tracking suggested the film could be headed for a five-day performance anywhere from $47-53 million and we're expecting it to climb even higher. The first film knocked out $42.1 million in its first five days, and a look at IMDb page view data shows the sequel tracking almost right in line with its predecessor, which is great news for a follow-up feature.

Reviews for the film aren't quite at the same level as the first, but that shouldn't have much of an impact if any as we expect Creed II to deliver over $54 million in its first five days of release from 3,441 locations.

In third is WB's Fantastic Beasts: The Crimes of Grindelwald, which fell short of its predecessor's opening weekend last week and, as if that wasn't enough, the film's $5.07 million Monday signaled a -67% slide versus Sunday's number, while the first film dipped -63.5%. As a result, we're looking at a -53% second weekend dip for a $29 million three-day and a five-day gross right around $41 million.

Universal and Illumination's The Grinch faces its first true competition this weekend with the release of Ralph Breaks the Internet, but given the film's holiday theme it should prove to have some lasting power. We're going into the weekend anticipating a drop around -39% and a five-day performance pushing toward $33 million.

Rounding out the top five, look for Fox's Bohemian Rhapsody tdip around 28% for a $16 million five-day as it nears $150 million domestically.

Outside the top five is where we expect to find Lionsgate's release of Summit's Robin Hood. Debuting in ~2,700 locations, the studio is anticipating a five-day opening in the mid-to-high teens, but given the competition as well as the incredibly poor reviews — 16% on RottenTomatoes and 33 on Metacritic — we're having a hard time expecting this one to reach $15 million for the five-day. The comp we've been focusing on is Fox's 2016 release of Assassin's Creed, which delivered $17.7 million over its first five days in release, but the awareness and anticipating for that particular film seemed to eclipse anything this latest Robin Hood adaptation could hope for. That being said, IMDb page view performance shows Robin Hood slightly outperforming Assassin's Creed over the two weeks leading up to release, but we're still hedging our bets and anticipating a five-day around $14.5 million.

Elsewhere, Universal is expanding the release of Green Book this weekend after it debuted in 25 locations this past weekend with $320k. We've had a difficult time with comps for this one, but ultimately settled on The Book Thief despite the difference in genre. Both films didn't exactly blow the doors off in limited release, but were heavily supported by their studios. Overall, we see Green Book bringing in around $3-4 million for the three-day and an overall five-day performance in the $5-6 million range while the studio is looking for a performance anywhere form $6-8 million.

Waiting until Friday, Sony will expand the release of The Front Runner into ~500 locations while Fox Searchlight debuts The Favourite into four locations.

This weekend's three and five-day forecasts are directly below. This post will be updated over the coming days followed by a complete weekend recap on Sunday morning.

THREE-DAY WEEKEND FORECAST

  • Ralph Breaks the Internet - $50.0 M
  • Creed 2 - $38.0 M
  • Fantastic Beasts: The Crimes of Grindelwald (4,163 theaters) - $29.0 M
  • Dr. Seuss' The Grinch - $23.54 M
  • Bohemian Rhapsody - $11.9 M
  • Instant Family - $10.6 M
  • Robin Hood - $10.0 M
  • Widows - $7.6 M
  • Green Book - $3.2 M
  • A Star is Born - $2.6 M

FIVE-DAY WEEKEND FORECAST

  • Ralph Breaks the Internet (4,017 theaters) - $71.8 M
  • Creed 2 (3,441 theaters) - $54.5 M
  • Fantastic Beasts: The Crimes of Grindelwald (4,163 theaters) - $41.3 M
  • Dr. Seuss' The Grinch - $33.0 M
  • Bohemian Rhapsody - $16.5 M
  • Instant Family (3,286 theaters) - $14.5 M
  • Robin Hood (~2,700 theaters) - $14.2 M
  • Widows - $10.5 M
  • Green Book (1,063 theaters) - $5.0 M
  • A Star is Born (1,350 theaters) - $3.5 M

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