News

‘New Moon’ Shatters Opening Day Record

by Brandon Gray
 

 
November 21, 2009

Claiming the record for the biggest one-day gross, The Twilight Saga: New Moon raked in an estimated $72.7 million on approximately 8,500 screens at 4,024 sites. The Dark Knight was the previous title holder with $67.2 million on around 9,300 screens at 4,366 sites.

New Moon's first day more than doubled that of its predecessor Twilight, which debuted to $36 million on around 6,000 screens at 3,419 sites. Twilight's first weekend wound up at $69.6 million, which was also less than New Moon's first day. Due to fans storming theaters on its opening day, Twilight's first weekend was heavily Friday-loaded, leading to much lower grosses for Saturday ($21.3 million) and Sunday ($12.4 million). The fan fervor was even more intense for New Moon, so the picture will not maintain Friday's pace throughout the weekend.

New Moon's $72.7 million first day included an estimated $26.3 million from its midnight opening, which was also a record. The Dark Knight made $18.5 million on its midnight opening, which means it generated more business after its midnight showings ($48.7 million) than New Moon did ($46.4 million). The Dark Knight still holds the record for biggest weekend (Friday-Saturday-Sunday) ever: $158.4 million.

Also debuting, The Blind Side posted a strong estimated $10.9 million on approximately 4,100 screens at 3,110 sites, ranking as the highest-grossing opening day ever for a sports drama. 2012 plummeted 65 percent from last Friday to an estimated $8.1 million, lifting its total to $89.8 million in eight days. Precious expanded into nationwide release (629 theaters) and boasted a solid estimated $3.6 million, bringing its total to $14 million in 15 days. Meanwhile, Planet 51 opened to a modest estimated $3.15 million on around 3,400 screens at 3,035 sites.

Fueled by New Moon, Friday set another milestone: the first time the Top Ten movies tallied over $100 million in a single day. All told, the Top Ten movies grossed an estimated $104 million. The previous high, not coincidentally, was the day The Dark Knight opened, July 18, 2008, which came in at $97.5 million.

Related Stories & Charts
Daily Box Office for Friday, Nov. 20
All Time Opening Days
• 11/20/09 - 'New Moon' Breaks Midnight Record
• 11/21/08 - 'Twilight' Tingles at Midnight
• 11/24/08 - Box Office Enters 'Twilight' Zone
• 12/15/08 - 'New Moon' Nabs Release Date



RECENT ARTICLES
12/9 'Ralph' Reigns Over Slow Weekend at the Box Office While 'Aquaman' Dominates in China Debut
12/6 Disney's 'Ralph' to Threepeat Over Slow Box Office Weekend
12/2 'Ralph Breaks the Internet' Remains #1 with $26 Million Post-Thanksgiving Performance
11/29 'Ralph' and 'Creed' Set to Repeat atop Post-Thanksgiving Weekend Box Office
11/25 'Ralph' Delivers Second Largest Thanksgiving Opening Ever While 'Creed II' Punches Up $55M Debut
11/20 'Wreck-It Ralph' & 'Creed' Sequels Headed Toward Big Thanksgiving Debuts
> MORE: News | Features
LATEST UPDATES
DAILY: Monday, 12/10 (39 tracked)
WEEKEND: Weekend Actuals, 'Ralph Breaks the Internet' #1
DAILY: Friday, 'Ralph 2' #1
WEEKLY: 'Ralph Breaks the Internet' Tops the Week with $31.1m
DAILY: Thursday 12/6, (44 tracked)
DAILY: Wednesday, 12/5 (37 tracked)
DAILY: Tuesday, 12/04 (35 tracked)
New MPAA Ratings Added
> MORE UPDATES