'I Still Believe' Leads Friday Estimates; 'Bloodshot' and 'The Hunt' Looking for Top 5 Finishes
SATURDAY AM UPDATE: Lionsgate's I Still Believe brought in an estimated $4 million on Friday and is looking at a three-day debut around $11 million. The film received an "A" CinemaScore from opening day audiences.

Sony's Bloodshot delivered an estimated $3.77 million from Friday and is expected to finish around $9-10 million for the weekend. The film received a "B" CinemaScore from opening day crowds.

Universal and Blumhouse's thriller The Hunt finished with an estimated $2.2 million on Friday and is looking at a three-day around $6 million. The film received a "C+" CinemaScore from opening day audiences.

You can check out all of the Friday estimates right here and we'll be back tomorrow morning with a complete look at the weekend.

FRIDAY AM UPDATE: Sony's release of Bloodshot took in $1.2 million from Thursday night previews beginning at 5PM in 2,631 locations.

Lionsgate and Kingdom Story Company's I Still Believe took in an estimated $780,000 during previews that began exclusively at 283 IMAX locations on Wednesday and expanded Thursday night to 2,600 locations. The performance is about half of the $1.3 million I Can Only Imagine brought in from previews in 1,392 locations back in 2018.

Universal and Blumhouse's The Hunt grossed $435,000 in previews last night from 2,200 theaters with showings beginning at 7 PM.

We'll take a closer look at things tomorrow morning once Friday estimates come in. For now you can check out our weekend preview below.

WEEKEND PREVIEW: Last weekend, concerns over the coronavirus and its potential effect on the weekend box office loomed, but didn't appear to have any major impact. Over the course of this week things have changed dramatically. The World Health Organization has officially declared it a global pandemic, most travel from Europe into the United States has been banned, the NBA has suspended their regular season and as it relates to the movie world, the annual CinemaCon event has been canceled, Paramount announced next week's release of A Quiet Place Part II has been postponed and Universal has moved F9 out an entire year.

Given the fluidity of the situation and the level of uncertainty surrounding virtually all day-to-day activities, this weekend's preview will merely highlight the weekend's new releases as opposed to offering a full forecast. That said, the weekend offers three new releases including Lionsgate's faith-based drama I Still Believe, Universal and Blumhouse's long-delayed thriller The Hunt and the Vin Diesel comic book adaptation Bloodshot.

First among the week's new films is Lionsgate's release of Andrew and Jon Erwin's I Still Believe, which will debut in 3,250 locations with tracking as of earlier this week anticipating a $10-12 million three-day performance. The Erwin brothers last delivered 2018's breakout success I Can Only Imagine, which debuted with over $17 million and went on to gross over $83 million domestically, becoming the highest grossing domestic release ever for Roadside Attractions and the sixth largest faith-based release domestically.

Next we have Sony's release of Bloodshot, an adaptation of the Valiant Comics character with Vin Diesel in the starring role. The film will launch in over 2,800 locations with the studio anticipating a $10 million debut for the $45 million production. The PG-13 feature will screen in IMAX and premium large formats with Thursday evening previews beginning at 5PM in approximately 2,500 locations. The film currently holds a 35% rating on RottenTomatoes.

The last of the week's new releases is Universal and Blumhouse's The Hunt, which was delayed prior to its planned September 2019 amid controversy following a series of mass shootings. As the film now makes its way into over 3,000 locations, Universal is anticipating a debut in the high single digits. Marketing for the film hasn't shied from the controversy, with the poster including an X'd out Sept 27 release date and the phrase "The Most Talked About Movie of the Year is One That No One's Actually Seen". Of the critics that have seen it, the score on RottenTomatoes is currently trending negative at 55%, though reviews are never really all that telling when it comes to horror films.

This post will be updated on Friday morning with Thursday night preview results followed by Friday estimates on Saturday morning, and a complete weekend recap on Sunday morning.

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