Friday Report: 'Skyfall' Back on Top, 'Keeps' Misses
by Ray Subers
December 8, 2012
This weekend's only new release, Playing for Keeps, opened outside of the Top Five on Friday, which allowed Skyfall to reclaim the top spot ahead of The Twilight Saga: Breaking Dawn Part 2.
The 23rd James Bond adventure dipped 36 percent to an estimated $3.1 million. It will finish the weekend with over $10 million, which should be enough for first place; that would make it the first movie to lead on its fifth weekend since Avatar in January 2010. Through 29 days, Skyfall has earned $253.7 million.
Breaking Dawn Part 2 fell 49 percent to an estimated $2.82 million, which was good enough for second place on Friday. With $262.4 million in the bank, the movie continues to track slightly ahead of New Moon through the same point in its run.
Lincoln continued to perform well on Friday, easing 36 percent to an estimated $2.57 million. Steven Spielberg's biopic of the 16th president has so far grossed $90.8 million, and is on track to pass $100 million within the week.
With its seasonal appeal, it should be no surprise that Rise of the Guardians had the best hold in the Top 10 yesterday: the DreamWorks Animation flick dipped a light 23 percent to $2.3 million. Unfortunately, it's still only made $53.7 million, and $100 million continues to look unreachable.
Life of Pi rounded out the Top Five with $2.26 million, which was off 32 percent from last Friday. The Ang Lee adaptation has earned $54.9 million, or a little over $1 million more than Guardians.
In sixth place, Gerard Butler rom-com Playing for Keeps netted a terrible $2.13 million on opening day. That's at least around what Butler's last movie, Chasing Mavericks, made in its entire first weekend, but it's still an awful gross for the only new nationwide movie. For the weekend, FilmDistrict is now forecasting $6 million.
After an atrocious $6.8 million debut last weekend, Brad Pitt crime flick Killing Them Softly plummeted 65 percent to an estimated $881,000 on Friday. Through eight days, the movie has made a meager $9.9 million, and it's likely that this bomb is almost completely gone from theaters by Christmas.
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• Forecast: 'Keeps' Won't Be 'Playing' For First This Weekend
• Grosses for Friday, December 7, 2012