'Phantom' Thursday: $12,307,918

by Brandon Gray
May 21, 1999

The Phantom Menace plummeted 56.9% on its second day, giving it a two-day total of $40,850,267. This drop was considerably greater than expected and calls into question whether demand and word-of-mouth are strong enough to beat The Lost World's opening weekend record of $72.1 million. Worst case scenario appears to be the following: A 50% rise on Friday to $18.5 million, another 50% rise to $27 on Saturday, and then a 30% drop to $19.5 on Sunday, for a weekend tally of $65 million.

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