The Lorax

A 12-year-old boy searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.

Summary Details
DistributorUnited International Pictures
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Opening$128,400
32 theaters
Budget$70,000,000
Release DateMar 28, 2012
MPAAPG
Running Time1 hr 26 min
GenresAdventure Animation Comedy Drama Family Fantasy Musical
In Release279 days/39 weeks
Widest Release32 theaters
DateRankWeekend %± LW TheatersChange AvgTo DateWeekend
Mar 29-Apr 13$128,400-32-$4,012$214,2761
Apr 5-83$158,172+23.2%32-$4,942$501,6832
Apr 12-152$141,394-10.6%23-9$6,147$947,7973
Apr 19-224$40,082-71.7%30+7$1,336$1,007,6674
Apr 26-294$41,201+2.8%30-$1,373$1,062,8065
May 3-64$30,145-26.8%26-4$1,159$1,077,1456
May 10-134$52,669+74.7%29+3$1,816$1,134,0507
May 17-205$27,846-47.1%28-1$994$1,168,0458
May 24-275$35,113+26.1%27-1$1,300$1,207,8979
May 31-Jun 35$26,773-23.8%27-$991$1,269,11110
Jun 7-104$25,022-6.5%23-4$1,087$1,255,76911
Jun 14-175$26,087+4.3%21-2$1,242$1,287,59212
Jun 21-247$8,118-68.9%18-3$451$1,303,77013