The Lorax
A 12-year-old boy searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.
DistributorUniversal Pictures International (UPI)
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Opening$400,305
102 theaters
102 theaters
Budget$70,000,000
Release DateMar 29, 2012
MPAAPG
Running Time1 hr 26 min
GenresAdventure
Animation
Comedy
Drama
Family
Fantasy
Musical
In Release278 days/39 weeks
Widest Release106 theaters
IMDbPro
See more details at IMDbPro
| Date | Rank | Weekend | %± LW | Theaters | Change | Avg | To Date | Weekend |
|---|---|---|---|---|---|---|---|---|
| Mar 29-Apr 1 | 2 | $400,305 | - | 102 | - | $3,924 | $591,217 | 1 |
| Apr 5-8 | 3 | $460,196 | +15% | 106 | +4 | $4,341 | $1,138,587 | 2 |
| Apr 12-15 | 7 | $172,772 | -62.5% | 82 | -24 | $2,106 | $1,374,947 | 3 |
| Apr 19-22 | 13 | $60,649 | -64.9% | 50 | -32 | $1,212 | $1,472,452 | 4 |
| Apr 26-29 | 19 | $20,420 | -66.3% | 20 | -30 | $1,021 | $1,519,013 | 5 |
| May 3-6 | 23 | $10,258 | -49.8% | 17 | -3 | $603 | $1,517,514 | 6 |
| May 10-13 | 25 | $6,626 | -35.4% | 14 | -3 | $473 | $1,525,672 | 7 |
| May 17-20 | 20 | $7,190 | +8.5% | 14 | - | $513 | $1,535,387 | 8 |
| May 24-27 | 21 | $4,526 | -37.1% | 9 | -5 | $502 | $1,540,978 | 9 |
| May 31-Jun 3 | 20 | $3,479 | -23.1% | 8 | -1 | $434 | $1,546,080 | 10 |
| Jun 7-10 | 35 | $244 | -93% | 1 | -7 | $244 | $1,527,950 | 11 |
| Jun 14-17 | 32 | $199 | -18.4% | 2 | +1 | $99 | $1,528,167 | 12 |
| Jun 21-24 | 33 | $453 | +127.6% | 3 | +1 | $151 | $1,528,691 | 13 |
